About Us

Radio XL is a 24hour commercial Radio Station aimed at the Asian community in the Midlands region, primarily the West Midlands conurbation.
Established in 1995, our key presenters are experienced broadcasters and like the station have become household names.

We broadcast on 1296am, DAB and online via radioxl.net, smart speaker or streaming sites like TuneIn Radio. Follow us on our facebook and instagram pages.

The station has a vast listenership, covering an 80km radius from Birmingham Centre.

Radio XL broadcasts in English and Asian Languages – Hindi and Urdu with specialist programmes in Punjabi, Gujarati, Bengali and Potwari.

It meets the needs of all communities with a mixture of music, news, debate, information and entertainment as well as being involved in concerts, road-shows , fund-raising events and live-links with the business community. From Bhangra music to Bollywood , from beauty tips to business affairs – we have it all !

Radio XL is a fantastic way to access this vibrant community and we have helped thousands of businesses access this market already. Our Sales Team are only too willing to assist businesses with their advertising requirements and design a package that will maximise sales or awareness.

Radio XL has its own in-house commercial production facility for producing commercials and jingles. We can present your message in the right way to reach your target audience.